MEDIA RELEASE PR38638 
 
Givex Gift Cards and Loyalty Programs Certified with Triquestra 
 
SYDNEY, Australia, Mar. 17 /CNW-AsiaNet/ -- 
 
     Givex, a global provider of closed loop card technologies including gift, 
loyalty and SKU-based programs has completed certification with Triquestra 
International's Infinity Retail Management System (Infinity RMS). 
 
     Infinity RMS is an internationally proven point of sale and retail management 
system, with the versatility to support many different industry verticals and 
integrate with business and e-commerce applications. 
 
     In addition to gift and loyalty, Givex's SKU-based (Stock Keeping Unit) program 
enables a client to track which products and services its customers are buying in 
real-time. The business can identify buying patterns and its best customers. The 
Givex system can automatically reward customers with points or discounts for 
purchasing specific items.      
 
     "Due to lack of information, many businesses build a customer loyalty program 
around their preferences instead of their customers'. Givexâ?Ts SKU system provides 
the data and the tools to avoid such costly mistakes and craft retention programs 
that complement your customer base," says Larry Samuels, Managing Director, Givex 
Australia.  
 
     About Givex 
 
     Givex is known for innovative stored-value technology that has driven customer 
acquisition and retention programs for clients in 35 countries since 1999. Givex 
provides a broad range of profit enhancing processes that seamlessly integrate gift 
cards, loyalty engines, e-couponing and targeted email campaigns. This innovation is 
also backed up by years of experience and the relentless pursuit of excellence that 
defines our technology and client support. Find out more at www.givex.com  
 
     About Triquestra  
 
     Triquestra provides point-of-sale and integrated systems to the global retail 
industry. Triquestra's mission is to provide retail management excellence along with 
business intelligence to the international retail market. Its Infinity Retail 
Management System has more than 2500 customers in 12 countries. 
 
SOURCE: Givex 
 
    CONTACT: Larry Samuels,  
             Managing Director,  
             Givex Australia,  
             t: +61 2 9737 8444,  
             e: larry@givex.com