MEDIA RELEASE PR38678
Varicent Receives 'Positive' Rating in Leading Analyst Firm's Sales Incentive
Compensation Management Software MarketScope Report
TORONTO, Mar. 10 /PRNewswire-AsiaNet/ --
Varicent Software, an innovator and global leader in providing Incentive
Compensation and Sales Performance Management solutions, today announced that it
received a Positive rating in Gartner's report entitled "MarketScope for Sales
Incentive Compensation Management Software(1)."
Michael Dunne, Research Vice President, Gartner and author of the MarketScope
reports that "through 2012, enterprises will miss the equivalent of 5% to 10% of
annual sales as 'lost opportunities' that could have been captured through improved
management of sales territories, quotas and compensation plans."
"We too, see the rebuilding of sales capacity as one of the key drivers of this
market," said Brian Hartlen, Vice President, Marketing, Varicent. "We believe that
receiving a positive rating from Gartner is a great testament to the success of our
ability to serve this market with our innovative solution, expanding partner network,
service excellence and global support."
Varicent SPM delivers the most innovative approach to effectively managing an
organization's variable compensation programs and processes. By adopting Varicent's
solution, companies of all sizes are able to save time, money and effort currently
being wasted on inefficient processes. They are also able to improve the productivity
of their sales force by directly aligning their selling behavior to their overall
corporate objectives.
Varicent's complete Sales Performance Management solution includes Incentive
Compensation Management, Territory Management, Quota Planning and Roster Management.
Varicent is distinguished by its ability to provide rich analytics, modeling and
reporting all within a single application.
MarketScope Disclaimer
The MarketScope is copyrighted March 5, 2010 by Gartner, Inc. and is reused with
permission. The MarketScope is an evaluation of a marketplace at and for a specific
time period. It depicts Gartner's analysis of how certain vendors measure against
criteria for that marketplace, as defined by Gartner. Gartner does not endorse any
vendor, product or service depicted in the MarketScope, and does not advise
technology users to select only those vendors with the highest rating. Gartner
disclaims all warranties, express or implied, with respect to this research,
including any warranties of merchantability or fitness for a particular purpose.
About Varicent Software Incorporated
Varicent Software Incorporated is an innovative software solutions provider
delivering measurable improvements to its clients businesses through its industry-
leading sales performance management solution Varicent SPM. Varicent's customers are
high-performing companies representing a variety of industries and include Waste
Management, Convoy Financial Group, Sherwin-Williams, Manpower, Autodesk, Getty
Images, Starwood Hotels, Sun Hung Kai Financial, and many others. For more
(1) Gartner "MarketScope for Sales Incentive Compensation Management Software" by
Michael Dunne, March 5, 2010.
(c)2010 Varicent Software. All rights reserved. Varicent and Varicent SPM are
trademarks of Varicent Software Incorporated. All other trademarks and company names
mentioned are the property of their respective owners.
Contact: Brian Hartlen
Varicent Software
T: 1.416.987.1241
E: bhartlen@varicent.com
SOURCE: Varicent Software Incorporated
CONTACT: Brian Hartlen,
Varicent Software,
+1-416-987-1241,
bhartlen@varicent.com,
NEWS 
