MEDIA RELEASE PR40211
ADT Security Appoints Alex Kim as Vice President of Strategy for Asia Pacific
SINGAPORE, June 30 /PRNewswire-Asia-AsiaNet/ --
ADT Security has named Alex Kim as Vice President of Strategy for its Asia Pacific region. In this newly
created role, Alex is responsible for steering the region's business strategy as well as evaluating potential
mergers and acquisitions. He also leads the region's product and services strategies, which focus on
innovation.
A veteran in strategy and business development as well as in sales and marketing, Alex has recently
completed his assignment as an Innovation Fellow with University of Michigan, where he joined in 2008. He
was selected to research and develop innovations and entrepreneurial ventures that will have an impact on
both local and global scales. He also evaluated top innovations to move forward for patent and business
incubation.
In a more recent role, Alex was Senior Vice President for Asia and Managing Director for Korea at Carlson
Marketing, a subsidiary of Carlson Companies. In directing the daily operations at the marketing and
advertising agency, he led strategic business developments across the region to sustain business growth.
Within two years, Alex grew profitability and revenue at 162% and 128% respectively, and expanded existing
and new businesses from key clients like Proctor & Gamble, Intel, LG, and Hewlett-Packard.
Before Carlson, Alex was the Senior Manager of Strategy and Business Development for DaimlerChrysler
Corporation. In that position, he led international market strategies and business development efforts and
facilitated strategic business developments in Russia, India, Venezuela, Korea, Taiwan and countries in
Southeast Asia (ASEAN). He was also its lead sales and marketing advisor to the China Operations in Beijing.
As Head of the China Task Force, he developed a turnaround plan, which helped the China joint venture attain
profitability. He also established a joint distribution company with Mitsubishi.
"The Regional Vice President of Strategy is a critical role that will shape our business strategy for future
growth in the region," said Robert Zhu, President of ADT Security, Asia Pacific. "With his sharp business
acumen and wealth of experience in devising regional and international market strategies, Alex is an important
addition to our management team."
Alex earned his MBA from the University of Chicago and his Bachelor of Engineering degree from Georgia
Institute of Technology. He also served four years as an officer in U.S. Navy in Engineering and Combat
Systems departments.
About ADT Security Services
ADT Security Services, a Tyco International company, is the world's largest provider of electronic security
services to more than seven million commercial, industrial, government and residential customers worldwide.
ADT's total security solutions include intrusion, fire protection, closed circuit television, access control, critical
condition monitoring, electronic article surveillance, radio frequency identification (RFID) and integrated
Media Contact:
ADT Security
Shee Liang Mey
Manager, Communications, Asia Pacific
Tel: +65-6389-8241
Email: lmshee@tycoint.com
SOURCE ADT Security Services
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