MEDIA RELEASE PR36693
ADT Supports New GS1 EPCglobal Guides for Deploying EPC/RFID-based Electronic Article
Surveillance Solutions
SINGAPORE, Oct. 22 /PRNewswire-Asia-AsiaNet/ --
Guides Support Benefits of Combining Theft Deterrence with Real-Time Actionable Intelligence
ADT Security Services announced today its support for two new GS1 EPCglobal publications, a Strategic
Overview Guide and a Technical Implementation Guide. Both aim to help retailers understand how they can
deploy EPC/RFID-based, anti-theft solutions in their stores. GS1 EPCglobal standards are a set of integrated,
industry-driven specifications developed to enable the identification of objects, data capture and sharing of
information among partners throughout the supply chain. ADT, a retail industry leader with its Sensormatic(R)
EAS and item-level intelligence solutions, is a founding member of the GS1 EPCglobal standards body and
part of its EAS Phase 2 Joint Requirement Group, which contributed to the Guides.
Given today's challenges, retailers are exploring smarter, more integrated technologies like an EPC/RFID-
based EAS solution. This solution is intended to provide the combined benefits of theft deterrence with real-
time actionable intelligence. While such a solution can alert retailers to help prevent theft, it can also inform
them of what's missing from inventory. With greater visibility of out-of-stock items, retailers can then replenish
their sales floors faster and more accurately.
"Retailers are leveraging advanced technologies with installed solutions to improve in-store customer
experiences and operational efficiencies, particularly at the item-level," said Drew Nathanson, Director of
Research Operations at VDC Research Group. "The evolution, convergence and exploitation of technologies
and solutions in the retail environment are expected to endow retailers with an unprecedented and expandable
level of visibility and benefits, plus provide a more advanced and robust platform upon which to build additional
capabilities."
According to Brand L. Elverston, Director of Asset Protection Systems and Analysis, Walmart, "By
combining the advantages of EAS and EPC/RFID technology, we potentially realize the benefits of visibility
throughout the supply chain together with the capability of deterring and detecting theft."
ADT offers Sensormatic EAS and RFID technologies to provide retailers with several approaches for
preventing theft while improving the quality of item-level data. To help address pain points, retailers are
recognizing that dual EAS-RFID functionality addresses both item-level security and item-level visibility. ADT's
solution allows retailers to choose a sequential, layered technology approach to their deployments.
"ADT's broad portfolio of Sensormatic enterprise solutions offers retailers greater item-level visibility,
operational efficiencies, profit improvements and customer satisfaction," said Kelvin Lam, Vice President of
Retail and Security Products for Asia Pacific. "The new EPCglobal publications should assist in the further
advancement of these approaches."
"The GS1 EPCglobal's RFID-based EAS guides that we released today present a new model for the way in
which retailers will monitor and manage shrink," said Chris Adcock, president of EPCglobal Inc. "EPC/RFID is
designed to deliver item visibility, enabling retailers to reduce stock-outs, enhance the shopper's buying
experience and increase sales."
The documents are available for no charge at:
About ADT Security Services
ADT Security Services, a Tyco International company, is the world's largest provider of electronic security
services to more than seven million commercial, government and residential customers worldwide. ADT's total
security solutions include intrusion, fire protection, closed circuit television, access control, critical condition
monitoring, electronic article surveillance, radio frequency identification (RFID) and integrated systems. ADT's
About Sensormatic Retail Solutions Portfolio
The industry-leading Sensormatic Retail Solutions portfolio offers vital loss prevention and operational
improvement technologies and solutions. Backed by more than 1,500 patents, the Sensormatic solutions
portfolio is sold through ADT and authorized business partners around the world. From the front of the store
through the entire retail supply chain, Sensormatic solutions help keep losses lower - and profits higher.
Today, over 80 percent of world's top 200 retailers that use EAS rely on Sensormatic solutions, which include
EAS, source-tagging, data analytics and in-store, item-level intelligence applications. Sensormatic forward-
thinking solutions include traditional EAS and dual EAS-RFID technology that provides item-level security and
About GS1 EPCglobal Inc.
EPCglobal Inc. is a subsidiary of the global, not-for-profit standards organization GS1 and supports the
global adoption of the Electronic Product Code (EPC) as industry-driven standards to enable accurate,
immediate and cost-effective visibility of information throughout the supply chain. For more information, visit:
About GS1
GS1 is a neutral, not-for-profit organization dedicated to the design and implementation of global standards
and solutions to improve the efficiency and visibility in supply chains. GS1 is driven by more than a million
companies, which execute more than five billion transactions a day with the GS1 System of Standards. This
makes it the most widely used supply chain standards system in the world. For more information, visit:
Media Contact:
ADT Security
Shee Liang Mey
Manager, Communications, Asia Pacific
Tel: +65-6389-8241
Email: lmshee@tycoint.com
SOURCE: ADT Security
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