Count-down To Ethernet Expo: Europe 2009

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24th April 2009, 06:54am - Views: 681





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Count-Down to Ethernet Expo: Europe 2009


LONDON, April 24 /PRNewswire-AsiaNet/ --


    Industry leaders participate in the telco industry's first ever Ethernet global interconnect demonstration


    Light Reading has announced the latest details on the Global Interconnect demonstration and conference

program at Ethernet Expo: Europe 2009, May 13-14 at ExCel Conference Centre in London. COLT, Tata

Communications, and ntl:Telewest will be working together with leading vendors Alcatel-Lucent, Cisco,

Creanord, Matisse Networks, Omnitron Systems, and Spirent to present the telco industry's first ever public

demonstration of globally interconnected Carrier Ethernet services. 


    Keynote speeches from Nan Chen (MEF), Alireza Mahmoodshahi (COLT), Dr. Kamran Sistanizadeh

(Reliance Globalcom), Steve Best (BT Wholesale), and Matthew Finnie (Interoute), head a topical program of

"Success Story" presentations and educational "Think Tanks" addressing specific topics including: converged

packet optical solutions, consumer video services, service management strategies, and application

performance challenges. The program is rounded off with the presentation of this year's Light Reading Carrier

Ethernet Awards for service providers, vendors, and the person of the year.


    "Ethernet Expo, with partners Iometrix and the MEF's support, is moving the entire Carrier Ethernet industry

and ecosystem forward with the Global Interconnect demo," says Joseph Braue, Group Director/Senior Vice

President, Light Reading. "The response from Tier 1 carriers COLT, NTL, and Tata, and the commitment of

industry-leading vendors underline the vital significance of this event. The power of this cooperation, combined

with an impressive list of speakers from both the telcom industry and enterprise, puts Ethernet Expo at the

very forefront of today's Carrier Ethernet revolution."


    The two-day conference runs from 8:00 to 17:00 on Wednesday, May 13, and from 8:00 to 15:00 on

Thursday - ending with the prestigious Ethernet Expo Europe Awards ceremony. Five categories will be

awarded this year: two for Ethernet Service Provider of the Year, celebrating Best Ethernet Service and Best

Product Portfolio; two for Carrier Ethernet Vendor of the Year, covering Best Access Product and Best

Infrastructure Product; and a special award for Carrier Ethernet Person of the Year for the industry

professional who has made the greatest contribution to advance the adoption of Carrier Ethernet services

and/or technologies in Europe since last year's Ethernet Expo.


    Bob Mandeville, President and Founder of Iometrix, the company organizing the Global Interconnect

demonstration, explains: "Global Interconnect will integrate multiple demonstrations built around live,

interconnected services delivered by COLT, ntl:Telewest, and Tata Communications. They will be working

together to show that MEF-certified Carrier Ethernet services are already spanning the globe and are fully able

to meet corporate customer expectations."


    A live circuit will run from the Conference Centre to a London data exchange, then to Frankfurt, back to

London, and back to the Conference Centre, running ongoing videoconferencing services with service quality

checks performed in real time. Videoconferencing is not only a highly demanding interactive application in

terms of bandwidth and performance, it is also very challenging as a demonstration because poor quality of

experience is immediately visible to the viewer. For a truly unique "world-first" demonstration, a second circuit

spans the globe from London to Los Angeles to Singapore to Chemai in India and back to London, and will be

posting key performance and management statistics on a real-time display to demonstrate how MEF14-

certified service offerings can be chained together to create a global interconnected service that you can still

rely on to perform to MEF14 standards.


    Adjoining the demonstration is the Vendor Showcase, the engine room of Global Interconnect, offering a

close-up view of the next-generation implementations of protocols and services from multiple core and access

switch vendors working together to interoperate and create the foundations for a new, expanded, and global

service landscape.

 

    The full program and demonstration details can be found on Light Reading's Ethernet Expo: Europe 2009

Website: www.ethernetexpoeurope.com. Registration for press and analysts is free. 

Business Company Light Reading 3 image



    About Light Reading 

    Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused

event company serving the US$3 trillion worldwide communications market. Lightreading.com is the ultimate

source for technology and financial analysis of the communications industry, leading the media sector in terms

of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research,

provide the most comprehensive communications research, market data, and technology analysis in close to

100 markets around the world. Light Reading produces nearly 20 targeted communications events including

TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo,

as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was

acquired by United Business Media in August 2005 and operates as a unit of TechWeb.


    About TechWeb 

    TechWeb (http://techweb.com/aboutus), the global leader in business technology media, is an innovative

business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb

produces the most respected and consumed media brands in the business technology market. Today, more

than 13.3 million* business technology professionals actively engage in our communities created around our

global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the

TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The

Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine,

MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end services

including next-generation performance marketing, integrated media, research, and analyst services. TechWeb

is a division of United Business Media, a global provider of news distribution and specialist information

services with a market capitalization of more than US$2.5 billion.

 

    *13.3 million business decision-makers: based on number of monthly connections 


    About United Business Media Limited

    UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and

monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses

inform markets and serve professional commercial communities - from doctors to game developers, from

journalists to jewelry traders, from farmers to pharmacists - with integrated events, online, print and business

information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve

these communities, bringing buyers and sellers together, helping them to do business and their markets to

work effectively and efficiently. For more information, go to http://www.unitedbusinessmedia.com



    Contact:

    Amy Averbook

    Director of Corporate Marketing

    Light Reading

    averbook@lightreading.com

    +1-212-925-0020 x112


SOURCE: Light Reading

    (UBM.L)

__________________________________________________________________________________________

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