Givex Gift Cards And Loyalty Programs Certified With Triquestra

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17th March 2010, 10:34am - Views: 1075





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MEDIA RELEASE PR38638


Givex Gift Cards and Loyalty Programs Certified with Triquestra


SYDNEY, Australia, Mar. 17 /CNW-AsiaNet/ --


     Givex, a global provider of closed loop card technologies including gift,

loyalty and SKU-based programs has completed certification with Triquestra

International's Infinity Retail Management System (Infinity RMS).


     Infinity RMS is an internationally proven point of sale and retail management

system, with the versatility to support many different industry verticals and

integrate with business and e-commerce applications.


     In addition to gift and loyalty, Givex's SKU-based (Stock Keeping Unit) program

enables a client to track which products and services its customers are buying in

real-time. The business can identify buying patterns and its best customers. The

Givex system can automatically reward customers with points or discounts for

purchasing specific items.     


     "Due to lack of information, many businesses build a customer loyalty program

around their preferences instead of their customers'. Givexâ?Ts SKU system provides

the data and the tools to avoid such costly mistakes and craft retention programs

that complement your customer base," says Larry Samuels, Managing Director, Givex

Australia. 


     About Givex


     Givex is known for innovative stored-value technology that has driven customer

acquisition and retention programs for clients in 35 countries since 1999. Givex

provides a broad range of profit enhancing processes that seamlessly integrate gift

cards, loyalty engines, e-couponing and targeted email campaigns. This innovation is

also backed up by years of experience and the relentless pursuit of excellence that



     About Triquestra 


     Triquestra provides point-of-sale and integrated systems to the global retail

industry. Triquestra's mission is to provide retail management excellence along with

business intelligence to the international retail market. Its Infinity Retail

Management System has more than 2500 customers in 12 countries.


SOURCE: Givex


    CONTACT: Larry Samuels, 

             Managing Director, 

             Givex Australia, 

             t: +61 2 9737 8444, 

             e: larry@givex.com



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