Harlequin Announces New Licensee In Thailand

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16th November 2009, 03:20pm - Views: 683





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MEDIA RELEASE PR37079


Harlequin Announces New Licensee in Thailand


TORONTO, Nov. 16 /PRNewswire-AsiaNet/ --


              Publisher continues expansion in Asian Market


    Harlequin Enterprises Limited (www.eHarlequin.com), a global leader in series romance and one of the world's leading

publishers of women's fiction, announced today a new third party licensing deal in Thailand with Sommjai Books Co., Ltd.,

a division of Crystal Publishing, one of Thailand's foremost romance publishers.




    "We are delighted to be working with Sommjai Books in Thailand," said Donna Hayes, Publisher and CEO, Harlequin

Enterprises Limited. "Thai readers are enthusiastic Harlequin readers and we're very excited to meet the country's growing

appetite for women's fiction."


    Sommjai Books will begin publishing in Harlequin titles 2010. They will release more than 144 titles in their first year

under the Harlequin logo and trademark.  Sommjai Books have worldwide rights to publish Harlequin titles in the Thai

language.


    Harlequin recognizes a rapidly growing market in Asia.  In 2008, the publisher opened an office in Mumbai, India to print

and distribute books locally.  In the last 18 months Harlequin has also signed new licensing deals in Malaysia, Vietnam and

the Philippines. Harlequin currently has licensees in 15 countries.


    About Harlequin Enterprises

    Harlequin Enterprises Limited is the global leader in series romance and one of the world's leading publishers of books

for women, with titles issued worldwide in 28 languages and sold in 114 international markets. The company produces

over 110 titles monthly and publishes more than 1,100 authors from around the world. Harlequin Enterprises Limited is a

wholly owned subsidiary of Torstar Corporation (http://www.torstar.com), a broadly based media company listed on the

Toronto Stock Exchange (TS.B). Harlequin's Website is located at www.eHarlequin.com. Harlequin has offices in 17

countries, including offices in Toronto, New York and London. For more information please visit www.eHarlequin.com or

press.eHarlequin.com.


    About Sommjai Books

    Sommjai Books Co., Ltd. is a subsidiary of Crystal Publishing and is dedicated to publishing Harlequin imprints in

Thailand.  Crystal Publishing (www.crystal-publishing.com) is a Thai romance publisher with rights to over 250 titles from

numerous North American publishers, agencies and authors.  


SOURCE:  Harlequin Enterprises Limited


    CONTACT:  

    Don Lucey, 

    Senior Writer, 

    Public Relations, 

    +1-416-445-5860, 

    don_lucey@harlequin.ca



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