Informationweek And Light Reading's Unstrung Selected As The Official Online Show Daily For Internat

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18th August 2009, 06:11am - Views: 677





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MEDIA RELEASE PR35735

InformationWeek and Light Reading's Unstrung Selected as the Official Online Show Daily for International

CTIA WIRELESS I.T. & Entertainment 2009(R) and International CTIA WIRELESS 2010(R)


NEW YORK, Aug. 18 /PRNewswire-AsiaNet/ --


    TechWeb, the global leader in business technology media, announced today that two of its leading media

brands, Light Reading's Unstrung and InformationWeek, have been selected to produce the CTIA eShow Daily for

CTIA-The Wireless Association's upcoming events: International CTIA WIRELESS I.T. & Entertainment(R),

October 7-9, 2009, in San Diego, and International CTIA WIRELESS(R), March 23-25, 2010, in Las Vegas



    Leveraging the position of Light Reading's Unstrung as the wireless industry's 4G authority, and

InformationWeek's role as the leading multimedia business technology brand, the CTIA eShow Daily news sites will

cover news and analysis of interest to service providers and enterprise business technology decision-makers.


    "We thank CTIA, and we think this partnership is very strategic for our brands, as the CTIA events are the

biggest and most influential in the mobile industry," says Joseph Braue, SVP/Group Director of the Light Reading

Communications Network.


    "TechWeb's expertise and reach across the enterprise closely aligns with the focus on mobile business at CTIA

events," says Robert Mesirow, vice president and show director for CTIA. "The CTIA eShow Daily will provide

attendees with an electronic platform to learn about and debate the latest developments in the mobile industry."


    The CTIA eShow Daily site for International CTIA WIRELESS IT & E (www.unstrung.com/ctia) will launch

September 7 with previews and news updates on the show. Unstrung and InformationWeek will also be releasing a

daily newsletter the week before and during the show to give attendees easy access to International CTIA

WIRELESS IT & E news.


    Show exhibitors should send press releases to editors@lightreading.com as plain text (no attachments, please)

with "Press Release" in the subject line for consideration for our Newswire Feed, and possible coverage in our

News & Analysis section. News pitches and interview suggestions should be sent to editors@lightreading.com with

"CTIA News Pitch" in the subject line. Exhibitors can call us at 817-231- 0042 to leave a voicemail or to send a fax.

Follow @LightReading (http://twitter.com/Light_Reading) via Twitter, where we'll be posting updates before, during,

and after CTIA.


    For CTIA eShow Daily advertising opportunities please contact Michelle Gray at (gray@lightreading.com or + 1

773 327 3550). Newsletter, advertising, broadband TV, and other branding opportunities are available until

September 4.


    About Light Reading

    Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused

event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate source

for technology and financial analysis of the communications industry, leading the media sector in terms of traffic,

content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research, provide the most

comprehensive communications research, market data, and technology analysis in close to 100 markets around

the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo

New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day

events tailored for cable, mobile, and wireline executives. Light Reading was acquired by United Business Media in

August 2005 and operates as a unit of TechWeb.


    About InformationWeek

    InformationWeek (www.informationweek.com) is the anchor brand for the InformationWeek Business

Technology Network -- a powerful portfolio of resources that span the technology market, including security with

DarkReading.com, storage with ByteandSwitch.com, application architecture with IntelligentEnterprise.com,

Business Company TechWeb 3 image

network architecture with NetworkComputing.com, cloud computing with PlugIntoTheCloud.com, and SMB with

bMighty.com. InformationWeek Magazine reaches 440,000 business technology professionals at more than a

quarter million unique locations. Its mission is to help CIOs and IT executives define and frame their business

technology objectives. InformationWeek.com delivers breaking news, blogs, high-impact image galleries, and

proprietary research as well as analysis on IT trends, a whitepaper library, video reports, and interactive tools, in a

24/7 environment.


    About TechWeb

    TechWeb (http://techweb.com/aboutus), the global leader in business technology media, is an innovative

business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb

produces the most respected and consumed media brands in the business technology market. Today, more than

13.3 million* business technology professionals actively engage in our communities created around our global face-

to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network, Light

Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial Technology Network; and

the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street &

Technology magazines. TechWeb also provides end-to-end services including next-generation performance

marketing, integrated media, research, and analyst services. TechWeb is a division of United Business Media, a

global provider of news distribution and specialist information services with a market capitalization of more than

$2.5 billion.


    *13.3 million business decision-makers: based on number of monthly connections


    About United Business Media Limited

    UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring;

and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and

serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders,

from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500

staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers

and sellers together, helping them to do business and their markets to work effectively and efficiently. For more



    CONTACT: Amy Averbook, +1-212 600-3373, averbook@lightreading.com



SOURCE: TechWeb


    CONTACT: Amy Averbook, 

                       +1-212 600-3373, 

                       averbook@lightreading.com

    (UBM.L)





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