Malaysia's Mobile Broadband Demand Growing Faster Than Expected, says Pyramid Research
MEDIA RELEASE PR35205
CAMBRIDGE, Mass., June 26 /PRNewswire-AsiaNet/ --
Soaring demand for mobile broadband services in Malaysia, driven in part by intense competition, will result
in higher-than-expected growth rates for telecom operators in that nation through 2014, according to a new
report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading
Communications Markets in Malaysia offers a precise profile of the country's converged
telecommunications, media, and technology sectors based on proprietary data from our research in the
market. The 27-page report provides detailed competitive analysis of both the fixed and mobile sectors, tracks
the market shares of technologies and services, and monitors technologies such as WiMax, IPTV, and VoIP. It
provides a comprehensive view of the communications market by analyzing key trends, evaluating near-term
opportunities and assessing upcoming risks factors. Download an excerpt of this report here:
covering the telecom market in Asia/Pacific is also available on http://www.pyr.com, written by analysts
dedicated to the region.
Over the next five years, the Malaysian telecom market will grow at a CAGR of 9.2 percent, Pyramid
Research forecasts. In 2014 it will generate $11.7 billion thanks in part to increased demand for mobile and
fixed broadband services, notes Tae-Hyung Kim, analyst at Pyramid Research and author of the report.
"Mobile penetration reached 98 percent in 2008, which is more than double the regional penetration average
of 47 percent," Kim says.
Pyramid Research expects Malaysia's mobile penetration rate to increase to 133 percent by 2014. At that
point mobile broadband subscriptions will number 2.6 million -- an upward revision from earlier forecasts.
Although nearly three-quarters of Malaysia's mobile revenue is now generated by voice services, broadband
data services will account for an increasing proportion of mobile revenue over the next five years, Kim notes.
"Pyramid Research expects mobile data services to account for 45 percent of all mobile revenue by 2014,
driven by increases in adoption of mobile broadband services and mobile data applications," he explains.
Four operators engage in cutthroat competition in Malaysia's mobile market. "New entrant U Mobile, along
with the latest 3G licensee Digi, will take competition to the next level as each operator attempts to compete in
not only traditional mobile voice and data services but also in the mobile broadband arena," Kim says. "We
believe that incumbent Maxis and runner-up Celcom will continue to lead the market with a combined market
share exceeding 70 percent through the end of our forecast period, while U Mobile's gains will likely come at
the expense of Digi."
Communications Markets in Malaysia is part of Pyramid Research's Asia/Pacific Country Intelligence Report
Series. Pyramid Research's premium Country Intelligence Reports are the industry's best available analysis on
market trends, regulatory environments, and competitive dynamics for 60 countries worldwide.
Download an excerpt of this report here:
Communications Markets in Malaysia is priced at $990 and can be purchased online here:
via email at dave.williams@pyr.com or telephone at +1 858-485-8870. For more information about Pyramid
Research's products and services, please visit www.pyr.com or contact us at info@pyr.com.
About Pyramid Research
Pyramid Research (www.pyr.com) offers practical solutions to the complex demands our clients face in the
telecommunications, media and technology industries. Our analysis is uniquely positioned at the intersection
of emerging markets, emerging technologies and emerging business models, powered by the bottom-up
methodology of our market forecasts for over 100 countries -- a distinction that has remained unmatched for
more than 25 years. As the telecom research arm of the Light Reading Communications Network, Pyramid
Research works with Heavy Reading, providing the communications industry's most comprehensive market
data, trusted research and insightful technology analysis.
About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused
event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate
source for technology and financial analysis of the communications industry, leading the media sector in terms
of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research,
provide the most comprehensive communications research, market data, and technology analysis in close to
100 markets around the world. Light Reading produces nearly 20 targeted communications events including
TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo,
as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was
acquired by United Business Media in August 2005 and operates as a unit of TechWeb.
About TechWeb
business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb
produces the most respected and consumed media brands in the business technology market. Today, more
than 13.3 million* business technology professionals actively engage in our communities created around our
global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the
TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The
Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine,
MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end services
including next-generation performance marketing, integrated media, research, and analyst services. TechWeb
is a division of United Business Media, a global provider of news distribution and specialist information
services with a market capitalization of more than $2.5 billion.
*13.3 million business decision-makers: based on number of monthly connections
About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and
monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses
inform markets and serve professional commercial communities - from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists - with integrated events, online, print and business
information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve
these communities, bringing buyers and sellers together, helping them to do business and their markets to
Press contact:
Jennifer Baker
+1 617 871-1910
jbaker@pyr.com
SOURCE: Pyramid Research
CONTACT: Jennifer Baker,
+1-617-871-1910,
jbaker@pyr.com
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