Microsoft Kicks Off Worldwide Launch Of Sql Server 2008 R2

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22nd April 2010, 02:53am - Views: 931





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MEDIA RELEASE PR39214


Microsoft Kicks Off Worldwide Launch of SQL Server 2008 R2


REDMOND, Wash., Apr. 22 /PRNewswire-AsiaNet/ --


     Latest release delivers enterprise-class scalability, powerful new 

   managed self-service business intelligence capabilities, and greater IT 

        productivity spanning the desktop, datacenter and cloud.


    Microsoft Corp. today announced the release to manufacturing of Microsoft SQL

Server 2008 R2, the industry's most complete information platform for managing,

accessing and delivering information. SQL Server 2008 R2 will be available to

customers in early May through Microsoft's distribution and partner channels.


    (Logo:  http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO)


    To celebrate the release, Microsoft, in collaboration with the Professional

Association for SQL Server, will host more than 85 live launch events worldwide. For

customers and partners who cannot attend a live event, Microsoft is offering a SQL

Server 2008 R2 Digital Tour online at http://www.sqlserverlaunch.com.


    More than 2,000 global ISVs have indicated their plans to build solutions based

on SQL Server 2008 R2. This includes mission-critical applications for a variety of

industries, including Temenos in banking, PTC in manufacturing, RedPrairie in retail

and Convergys in telecommunications. This release will also be supported by the

widely distributed and agile solutions from SAP, Kronos and Epicor Software Corp.


    Customer reception to this release through the technology preview stages has been

one of the best in the history of the product, with more than 300,000 downloads of

the community technology previews. 


    Key enhancements in this release include the following:

    - Managed self-service business intelligence (BI) for reporting and analysis

    - Enterprise-class scalability and greater IT efficiency

    - Platform integration spanning the datacenter to the cloud



    Managed Self-Service Business Intelligence for Reporting and Analysis

    "Customers continue to receive and create increasing amounts of data, as

information impacts their business and social lives. Our goal is to help customers

extract value and business insight from that information, whether it is stored

locally on their PC, in a datacenter or in the cloud," said Ted Kummert, senior vice

president of the Business Platform Division at Microsoft. "Today's release of

Microsoft SQL Server 2008 R2 is a big step forward in transforming how the IT

department, the software developers, and end users interact and gain insight from

data."


    With the release of SQL Server 2008 R2, Microsoft is introducing powerful new

managed self-service BI capabilities, bridging the gap between IT professionals and

end users by leveraging familiar tools such as Microsoft Excel 2010 and Microsoft

SharePoint Server 2010. With the new BI technology named PowerPivot, end users can

bring data from virtually anywhere and manipulate large datasets with ease while

still enabling IT to monitor and manage user-generated BI solutions.


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    "SQL Server PowerPivot for Excel aligns well with our strategic plan of making it

easier to empower bank staff with pervasive business intelligence," said Ken

Christie, chief financial officer, Bank of New Zealand. "Eventually we'll promote the

new SQL Server BI capabilities, including PowerPivot for SharePoint Server 2010, to a

much wider audience. The BI capabilities of SQL Server 2008 R2 are a big step

forward, and we know that many departments can benefit from the insights gained by

using the PowerPivot tools."


    Enterprise-Class Scalability and Greater IT Efficiency

    With this release Microsoft continues to focus on critical datacenter needs,

enabling businesses to create a highly available infrastructure that is more secure

and easier to manage. Recent benchmarks

(http://www.microsoft.com/sqlserver/2008/en/us/benchmarks.aspx ) show that SQL Server

2008 R2 has raised the bar in performance on industry-standard hardware. With the

introduction of SQL Server 2008 R2 Datacenter edition, in combination with Windows

Server 2008 R2, customers can now run databases on systems with up to 256 logical

processors, and move to a virtualized datacenter with Hyper-V and Live Migration

support. These two releases will help customers move to a private cloud

infrastructure that is highly available, consolidated and virtualized and that scales

on demand.


    Many customers look to Microsoft to provide technology for their most mission-

critical applications. 


    "At PREMIER Bankcard, corporate data is one of our largest assets, so our

database system priorities are performance, data quality, data security and high

availability," said Ron Van Zanten, directing officer of Business Intelligence at

PREMIER Bankcard LLC. "We have over 100 SQL Server installations, including a data

warehouse and OLTP and imaging systems, with a total of around 40 terabytes of

managed data. These are mission-critical systems that require 24x7 availability and

performance that is measured in milliseconds. The enhanced database mirroring in SQL

Server 2008 R2 helps protect our data against corruption or in the event of a

hardware failure. Additionally, SQL Server 2008 R2 application and multiserver

management will be our path to improved productivity without needing to add DBAs,

with easy setup and policy-based evaluation of our servers that help us deliver the

optimum performance and availability we need."


    Additional key enhancements in this release include two new components of

Microsoft's information platform: SQL Server 2008 R2 Master Data Services, which

helps customers drive better data consistency across heterogeneous systems, and SQL

Server 2008 R2 StreamInsight, which supports high-scale complex event-stream

processing.


    With the upcoming availability of SQL Server 2008 R2 Parallel Data Warehouse,

customers will be able to scale-out their data warehouses from tens to hundreds of

terabytes. SQL Server 2008 R2 Parallel Data Warehouse will be offered as an appliance

in several configurations through select hardware providers.


    Platform Integration Spanning the Datacenter to the Cloud

    SQL Server 2008 R2 also represents a further commitment from Microsoft to the

cloud. The power of SQL Server is extending to the cloud through Microsoft SQL Azure

(http://www.microsoft.com/windowsazure/sqlazure/ ), which provides a consistent

programming model, common capabilities and tools while offering new business

opportunities, high availability, self-management and massive scale through

distributed cloud data services. Microsoft's recent preview release of the service

code-named "Dallas" enables customers to have access to rich new datasets from

companies such as Pitney Bowes Inc., NASA and the Associated Press Online. With the

capabilities in PowerPivot for Excel, combining private and public datasets for

deeper analysis and business insight is much easier. SQL Server 2008 R2 delivers a

complete approach to managing, accessing and delivering information across the

organization.


    Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in software,

services and solutions that help people and businesses realize their full potential.


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SOURCE: Microsoft Corp.


    CONTACT:  Alyssa Trenkamp, 

              +1-206-372-0814, 

              alyssat@waggeneredstrom.com, or 


              Rapid Response Team, 

              +1-503-443-7070, 

              rrt@waggeneredstrom.com, 

              both of Waggener Edstrom Worldwide for Microsoft Corp.; 


NOTE TO EDITORS: For more information, news and perspectives from Microsoft, please

visit the Microsoft News Center at http://www.microsoft.com/news. Web links,

telephone numbers and titles were correct at time of publication, but may have

changed. For additional assistance, journalists and analysts may contact Microsoft's

Rapid Response Team or other appropriate contacts listed at






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