MEDIA RELEASE PR38164
Patented NZ Product Celebrates International Award Win
AUCKLAND, Feb. 3/Medianet International-AsiaNet/ --
Another home grown design export is basking in international accolade
In breaking news, Kiwi designed "SpringfreeT Trampoline" has been recognized with the 2010 USA Product
of the Year Award.
Designed by Dr Keith Alexander, Deputy Head of Mechanical Engineering at the University of Canterbury,
SpringfreeT Trampoline has had incredible international success, receiving prestigious awards in New
Zealand, Australia and Canada in addition to last night's New York award.
SpringfreeT is the only trampoline design that has effectively removed the risk of product induced injury.
With over 200,000 kids injured worldwide each year on spring-based trampoline designs (2000 Kiwi kids), for
every 15 Springfree Trampoline's sold, one child is kept out of hospital.
"The injury research, made it clear that to reduce injury we had to design a system with no springs or metal
frame" says Dr Alexander.
"I am extremely proud to receive these international awards. It recognises the many years of hard work and
commitment by our team both at the University of Canterbury and at Springfree", concluded Dr Alexander.
The 'Product of the Year' is the most prestigious and largest consumer poll on product innovation worldwide.
This award joins a host of other international accolades such as 'Product of the Year Canada' where Dr
Keith Alexander's design was also honored with the 'Judges Choice' Award, a huge sign of respect awarded to
revolutionary products. The SpringfreeT Trampoline was also a 2009 winner of an Australian International
Design Award.
SpringfreeT Trampoline took 14 years to create and is sold world-wide. Midst the recession, SpringfreeT
Trampoline New Zealand has had a 37 % increase in the last quarter, making it clear that families see the
value in exceptional products that ultimately keep their kids safe.
Just as Peter Jackson put NZ on the map for blockbusters, Dr Alexander's feats of engineering are certainly
putting NZ on the map for product development.
This is not the first time Dr Alexander's designs have received international attention, his work on Richard
Branson's amphibious water car the Aquada, has been recognised by the global design community.
To organize an interview with Dr Keith Alexander and for images please
contact: Josh Hill
+64 (0)3 962 6991 or +64 (0)21 963 250
josh@springfree.co.nz
SOURCE: Springfree Trampoline
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