MEDIA RELEASE PR35555
Puerto Rico's Telecom Market to Double its Data Revenue by 2014 despite Economic
Contraction, finds Pyramid
CAMBRIDGE, Mass., July 31 /PRNewswire-AsiaNet / --
With the voice market shrinking, telecom operators face an opportunity to expand data services in
Puerto Rico, as data revenue is expected to more than double by 2014 despite the deep economic
contraction, according to the latest report from Pyramid Research (www.pyr.com), the telecom
Communications Markets in Puerto Rico offers a precise profile of the country's converged
telecommunications, media, and technology sectors based on proprietary data from our research in the
Puerto Rican market. The 28-page report provides detailed competitive analysis of both the fixed and
mobile sectors, tracks the market shares of technologies and services, and monitors the introduction
and spread of new technologies such as WiMax, IPTV, and VoIP. The executive study provides a
comprehensive view of the Puerto Rican communications market by analyzing key trends, evaluating
near-term opportunities and assessing upcoming risk factors. Download an excerpt of this report here:
Despite the deep economic contraction that Puerto Rico is facing, we see interesting opportunities in
mobile data services, mobile content, and prepaid fixed services, notes Jose Magana, analyst at
Pyramid Research and author of the report. "Several years of economic contraction and operators
focusing on the more lucrative postpaid segment have constrained subscription's growth, but Pyramid
expects penetration to advance to 84 percent by 2014," says Magana.
The recent incursion of big telecom operators, such as AT&T and T-Mobile, looking to expand
beyond the U.S. in the mobile market may also put additional pressure on tariffs but will spur offerings
in data services, such as mobile Internet and infotainment content. "Pyramid forecasts infotainment
content to gain share in the total data market at the expense of messaging while connectivity revenue
grows thanks to uptake in mobile Internet and datacards," says Magana. "Data as a percentage of
ARPS will advance to more than 30 percent by 2014 from 18 percent in 2009," he adds.
In the fixed segment, Pyramid expects broadband to expand at a CAGR of 16.7 percent to generate
US$390 million by 2014. "Broadband will also encourage subscribers to migrate to cheaper VoIP plans
and will hasten a decline in PSTN lines," Magana explains.
Communications Markets in Puerto Rico is part of Pyramid Research's Latin America Country
Intelligence Report Series. Pyramid Research's premium Country Intelligence Reports are the
industry's best available analysis on market trends, regulatory environments, and competitive
dynamics for 60 countries worldwide. Download an excerpt of this report here:
Communications Markets in Puerto Rico is priced at US$990 and can be purchased online here:
through Amalia Vega via email at avega@pyr.com or telephone at +1 809 330 4520.
For more information about Pyramid Research's products and services, please visit www.pyr.com or
contact us at info@pyr.com.
About Pyramid Research
Pyramid Research (www.pyr.com) offers practical solutions to the complex demands our clients face
in the telecommunications, media and technology industries. Our analysis is uniquely positioned at the
intersection of emerging markets, emerging technologies and emerging business models, powered by
the bottom-up methodology of our market forecasts for over 100 countries-a distinction that has
remained unmatched for more than 25 years. As the telecom research arm of the Light Reading
Communications Network, Pyramid Research works with Heavy Reading, providing the
communications industry's most comprehensive market data, trusted research and insightful
technology analysis.
About Light Reading
focused event company serving the $3 trillion worldwide communications market. Lightreading.com is
the ultimate source for technology and financial analysis of the communications industry, leading the
media sector in terms of traffic, content, and reputation. Light Reading's research arms, Heavy
Reading and Pyramid Research, provide the most comprehensive communications research, market
data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly
20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo
London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for
cable, mobile, and wireline executives. Light Reading was acquired by United Business Media in
August 2005 and operates as a unit of TechWeb.
About TechWeb
innovative business focused on serving the needs of technology decision-makers and marketers
worldwide. TechWeb produces the most respected and consumed media brands in the business
technology market. Today, more than 13.3 million* business technology professionals actively engage
in our communities created around our global face-to-face events, Interop, Web 2.0, Black Hat, and
VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise,
InformationWeek.com, bMighty.com, and The Financial Technology Network; and the market leading,
award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street & Technology
magazines. TechWeb also provides end-to-end services including next-generation performance
marketing, integrated media, research, and analyst services. TechWeb is a division of United Business
Media, a global provider of news distribution and specialist information services with a market
capitalization of more than $2.5 billion.
*13.3 million business decision-makers: based on number of monthly connections
About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and
monitoring; and, the development and monetization of B2B communities and markets. UBM's
businesses inform markets and serve professional commercial communities - from doctors to game
developers, from journalists to jewelry traders, from farmers to pharmacists - with integrated events,
online, print and business information products. Our 6,500 staff in more than 30 countries are
organized into specialist teams that serve these communities, bringing buyers and sellers together,
helping them to do business and their markets to work effectively and efficiently. For more information,
Press contact:
Jennifer Baker
+1 617 871-1910
jbaker@pyr.com
SOURCE: Pyramid Research
CONTACT: Jennifer Baker,
+1-617-871-1910,
jbaker@pyr.com
(UBM.L)
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