Tissot Signs Basketball Player Tony Parker As A Global Ambassador

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22nd September 2010, 08:09am - Views: 811





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MEDIA RELEASE PR41370


Tissot Signs Basketball Player Tony Parker as a Global Ambassador


PARIS, Sept. 22 /PRNewswire-AsiaNet/ --


    French professional basketball player Tony Parker is joining the

high profile Tissot ambassador team. This appointment adds a further

highlight to the brand's passion for the fast-paced, precision-dependent

sport. The captain of the French national basketball team and NBA's San

Antonio Spurs player scores highly on the international scene for his energy,

apparent fearlessness and strong sense of social responsibility. As Official

Timekeeper of FIBA (International Basketball Federation), Tissot visibly

shares the new ambassador's dedication to performance and looks forward to a

winning partnership.


    Tony Parker has enjoyed an impressive career to date. His success

with the French national team, which he led to a bronze medal in the 2005

European Championships, parallels an outstanding NBA track record. He has a

trio of NBA Champion titles to his name from 2003, 2005 and 2007 and has been

an NBA All Star on three occasions. In 2007, he was honoured as the MVP (Most

Valuable Player) in the NBA finals, the first foreign-born player to do so.

His European roots and international recognition mirror the positioning of

the Tissot brand.


    Tony Parker describes his involvement in basketball as "a

destiny", as the son of Tony Parker Senior. The Tissot involvement in

basketball also appears destined to grow at a rapid date. Already in 2009,

the first year of collaboration with FIBA, the Swiss brand was entrusted with

the timekeeping and data handling for EuroBasket in Poland. Building on its

success in this role, Tissot this year has been honoured with the same

responsible role at the 2010 FIBA World Championship for men in Turkey

(August 28-September 12), and for women in the Czech Republic (September

23-October 3).


    Press pictures:


    

    Annja Maerki

    Tel.: +41-32-933-31-11

    E-Mail: annja.maerki@tissot.ch


    SOURCE: TISSOT S.A.


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