MEDIA RELEASE PR41120
UV Natural Expands
SYDNEY, Sept . 9/Medianet International-AsiaNet/ --
Australian sunscreen company, UV Natural, has today announced its expansion plans as it seeks out local
and international investment.
Plans to launch several new products coupled with an exciting new marketing schedule which will see a
total brand and packaging refresh plus a new improved website with an updated online ordering capability has
been the driving force in the company seeking external capital.
The growing demand from international markets has established sales and distribution into six countries;
Norway, Canada, Israel, USA, Australia and New Zealand, with significant interest from new export markets
including the UAE, the EU and Asia.
Significant success has been experienced in the US market despite fierce competition from much larger
brands.
Co-founder Shirley Livesay says 'The US market was always a priority for us because of its sheer size and
ability to command a price premium. Consumers, particularly on the west coast are health conscious and
recognize the benefits of a naturally derived product without the synthetic additives that can still effectively
block the sun'.
Officially launched in 2003, UV Natural has been ranked in the top 10 most effective sunscreens by the
Environmental Working Group 2007-2010 and is listed with People for the Ethical Treatment of Animals in the
USA and on the Feingold Association of America's recommended product list.
The formula is non-greasy, gentle, hydrating and moisturizing with products including: SPF 15, SPF 30+,
Baby, Sport, Lip Sunscreen, Sport Lip Sunscreen and Sun & Body Oil.
The success of UV Natural is in its powerful combination of ingredients including zinc oxide and anti-
oxidants such as green tea and grape seed extract; macadamia, colloidal Silica, and moisturising and skin
conditioning oils and vitamin E.
In addition to being naturally derived, UV Natural products have been tested and proven to have a
sensitivity rating of zero which makes it ideal for all skin types.
UV Natural is proudly Australian made and owned and is listed on the Australian Register of Therapeutic
Goods in Australia and meets the Food and Drug Administration (FDA) requirements for the USA.
For additional information, interviews or images please contact:
Sarah Ewenson
Account Director
Platinumpr
+614 09 079 559
sarah@platinumpr.com.au
L1 530 Lonsdale St Melbourne 3000
L6 69 Reservoir St Surry Hills Sydney 2010
SOURCE: UV Natural International Pty Ltd