Varicent Software Secures $35 Million In Funding To Further Accelerate Growth

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28th October 2009, 09:20am - Views: 832






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MEDIA RELEASE PR36786


Varicent Software Secures $35 Million in Funding to Further Accelerate Growth


TORONTO, Oct. 27 /PRNewswire-AsiaNet/ --


          Company secures second-largest IT funding deal in Q3 2009


    Varicent Software Incorporated, a leading innovator and provider of sales

performance management (SPM) and incentive compensation management (ICM)

solutions today announced it has raised $35 million in additional funding led

by San Francisco and New York-based FTV Capital. RBC Venture Partners and

EdgeStone Capital Partners, current investors in Varicent, also participated

in the new round of funding.


    The deal was the second largest privately-funded information technology

funding announced in Q3 2009*, behind only Facebook. This represents both an

acknowledgement of the steep growth trajectory for the sales performance

management market, as well as Varicent's dominant role in the marketplace.

According to Ventana Research, the SPM market is growing at 45% annually and

in the U.S. alone is predicted to exceed more than $8 billion in 2010.**


    "Varicent has developed a strong solution, assembled a driven,

experienced management team, and amassed an impressive customer list. We are

extremely enthusiastic about Varicent's leadership position and outlook for

continued rapid growth," said Eric Byunn, FTV Capital Partner. "FTV's

strategic limited partners - many of the world's largest financial

institutions - have a huge corporate pain point in ineffective sales

performance solutions. Varicent emerged at the top of our sector research

because its solutions are consistently providing corporations with a

measurable impact, driving sales effectiveness, increasing revenues,

decreasing costs and improving internal visibility."


    The funds raised will allow Varicent to continue its momentum as the

leader in the SPM market. The company plans to further expand its

international business, building on the successful launch of EMEA and APAC

operations earlier in the year, accelerate the development of new features

and functionality in its innovative sales performance management solution,

Varicent SPM, broaden its reach into new verticals, and advance its

mid-market penetration.


    "FTV Capital is a great partner and brings to us an extensive, highly

attractive financial services network - a key industry vertical for

Varicent," said Dan Shimmerman, President and CEO, Varicent Software. "We

have achieved remarkable success because our solutions deliver real,

measurable and positive results to our customers. We look forward to working

with FTV's strategic partners to help resolve their unmet needs in SPM."


    "The explosive market growth in SPM is being fueled by organizations who

realize their path to renewed success requires a focus on improved sales

effectiveness and a faster response to new opportunities and challenges,"

noted Shimmerman. "Sales performance management arms decision makers with the

latest and most accurate information on who is selling what to whom. It

builds organizational alignment by ensuring that compensation plans are

quickly implemented and changed to drive desired behaviors."


Business Company Varicent Software Incorporated 3 image

    "We have two primary goals in adopting sales performance management,"

said Mark Towne, Director Global Information Services, Smith & Nephew, Inc.

"The first was to find a solution that would allow us to quickly model new

plans in order to keep up with the ever changing requirement of our business.

The second goal was to select a sales performance management platform that

our many divisions can standardize on, making our processes and procedures

uniform across the business. Varicent SPM was selected based on their ability

to provide us the speed, flexibility and visibility for our sales

compensation across all of our business units."


    Varicent is also pleased to announce the appointment of Eric Byunn,

Partner, Head of Software for FTV Capital to Varicent's Board of Directors,

effective immediately. In addition to Mr. Byunn, the following directors

currently serve on the company's board:


    - Dan Shimmerman, President and CEO, Varicent Software Incorporated

    - Marc Altshuller, EVP, Worldwide Field Operations, Varicent Software

      Incorporated

    - Robert Antoniades, Managing Director, RBC Venture Partners

    - Bryan Kerdman, Partner, EdgeStone Capital Partners

    - Janet Perna, former senior executive at IBM

    - David Mahoney, former CEO of Applix Software


    About Sales Performance Management (SPM)

    SPM is a highly effective new approach in business management that works

to close the gap between business strategy and actual sales performance.

Varicent SPM is the only solution on the market today that automates and

accelerates all the core processes involved in SPM including incentive

compensation management, territory management, quota planning and roster

management. Its powerful reporting, analysis, modeling and planning tools

allow every department within an organization the visibility they need to

accurately predict and effectively achieve stronger sales performance.


    According to the Gartner, Inc. report Sales Performance Management: How

It Relates to and Differs from CPM, "SPM represents a combination of

operational and analytic software capabilities that automate and integrate

functions for planning, designing, allocating and managing sales territories,

quotas and compensation plans. These applications help enterprises improve

the organization, direction and motivation of sales teams to achieve

sustained improvements in revenue and margin production."


    About FTV Capital

   

FTV Capital is a multi-stage private equity firm that invests in

high-growth companies offering a range of innovative solutions. FTV Capital

provides entrepreneurs with unique access to its Global Partner Network, a

group of the world's foremost financial institutions that have invested in

FTV Capital and its portfolio companies for more than a decade. Founded in

1998, FTV Capital has more than $1 billion under management and has offices

in San Francisco and New York. For more information, please visit



    About RBC Venture Partners

    RBC Venture Partners(TM) is a dedicated team of venture capital

professionals specializing in early-stage investments in software and

services for enterprise, financial services, and mobile applications.


    About EdgeStone

    EdgeStone is one of Canada's leading private equity firms and has managed

in excess of CDN$2.3 billion of private capital on behalf of institutional

and high net worth clients. EdgeStone provides capital, strategic direction

and business and financial advice to help promising mid-market and

early-stage companies achieve their full potential. EdgeStone leverages the

resources of its broad business network and ensures an alignment of interests

to achieve superior returns for all stakeholders. EdgeStone is one of the

principal entities of GMP Capital Inc. (TSX: GMP).

Business Company Varicent Software Incorporated 4 image


    About Varicent Software Incorporated

    Varicent Software Incorporated is an innovative software solutions

provider delivering measurable improvements to its clients businesses through

its industry-leading sales performance management solution Varicent SPM.

Varicent's customers are high-performing companies representing a variety of

industries and include Waste Management, Convoy Financial Group,

Sherwin-Williams, Manpower, Autodesk, Getty Images, Starwood Hotels, Sun Hung

Kai Financial, and many others. For more information, please visit



    * Dow Jones VentureSource - U.S. Venture Capital Financing, 3Q09 -



    ** Ventana Research - "Potential Market Size for Sales Performance

Management" - Article ID V08-18 - 4/29/2008.


    (c)2009 Varicent Software. All rights reserved. Varicent and Varicent SPM

are trademarks of Varicent Software Incorporated.


    All other trademarks and company names mentioned are the property of

their respective owners.


    Contact: Brian Hartlen              Claudia Husemann

             Varicent Software          Hill & Knowlton

             T: 1.416.987.1241          T: 1.212.885.0378

             E: bhartlen@varicent.com   E: claudia.husemann@hillandknowlton.com



    SOURCE:  Varicent Software Incorporated


    CONTACT: Brian Hartlen of Varicent Software, 

             +1-416-987-1241,

             bhartlen@varicent.com, or 


             Claudia Husemann of Hill & Knowlton,

             +1-212-885-0378, 

             claudia.husemann@hillandknowlton.com




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