Watch This: Light Reading Tv Gets Ready For Mobile World Congress

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12th February 2010, 08:17pm - Views: 705






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MEDIA RELEASE PR38326

Watch This: Light Reading TV Gets Ready for Mobile World Congress


NEW YORK, Feb. 12 /PRNewswire-AsiaNet/ --


   LRTV interviews give viewers a concise update on the hottest tech trends  

           under discussion at the world's largest mobile event 


    TechWeb's Light Reading (http://www.lightreading.com), the top research-led media company serving the

global communications marketplace, today reminds its readers that it has a series of video clips to help them

prepare for Mobile World Congress (http://www.lightreading.com/mobile-world-congress), which takes place in

Barcelona on Feb. 15 to 18. 


    Surviving Barcelona: The GSMA's Michael O'Hara gives us an update on the big themes at Mobile World

Congress, and dispenses some personal safety advice for travelers:




    Mobile World Congress Overview: Heavy Reading's analysts give you the top topics you'll be hearing about

at the show and what questions they'll be asking of vendors and operators:




    If you want a deeper look at the big themes in mobile broadband this year, we've tracked the following four

topics and have analysts offering the latest insights on themes such as... 


    Backhaul Bottlenecks: Heavy Reading analyst Patrick Donegan gives us an update on the backhaul

bottlenecks, and what vendors are doing to help carrier networks thrive under fire:




    The State of LTE: Heavy Reading analyst Gabriel Brown talks about Long Term Evolution's performance

and what we can really expect when these new technologies are first deployed:




    Mobile Growth in Africa: Pyramid Research Analyst Badii Kechiche discusses the market saturation

happening in Africa's largest cities and contrasts that with what's going on in rural areas:




    Traffic Management: Heavy Reading Chief Analyst Graham Finnie discusses how mobile broadband growth

is demanding new and innovative ways to manage mobile traffic growth and implement new network policies: 




    All of Light Reading's Mobile World Congress coverage can be reached at http://www.lightreading.com, or

by visiting its special show site: http://www.lightreading.com/mobile-world-congress.


    Contact:

    Amy Averbook

    Light Reading

    +1-212 600-3373

    averbook@lightreading.com


People Feature Light Reading 3 image

    About Light Reading

    Founded in 2000, Light Reading (http://www.lightreading.com) is the leading online media, research, and

focused event company serving the $3 trillion worldwide communications market. Lightreading.com is the

ultimate source for technological and financial analysis of the communications industry, leading the media

sector in terms of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid

Research, provide the most comprehensive communications research, market data, and technology analysis

in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events

including TelcoTV, and TelcoTV Asia, Ethernet Expo New York and Ethernet Europe, and The Tower Summit

@ CTIA, as well as focused one-day events tailored for cable, mobile, and wireline executives in the US,

Europe, India, and China. Light Reading was acquired by United Business Media in August 2005 and operates

as a unit of TechWeb.


    About TechWeb 

    TechWeb (http://techweb.com/aboutus), the global leader in business technology media, is an innovative

business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb

produces the most respected and consumed media brands in the business technology market. Today, more

than 13.3 million* business technology professionals actively engage in our communities created around our

global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the

TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The

Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine,

MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end services

including next-generation performance marketing, integrated media, research, and analyst services. TechWeb

is a division of United Business Media, a global provider of news distribution and specialist information

services with a market capitalization of more than $2.5 billion.   *13.3 million business decision-makers: based

on number of monthly connections 


    About United Business Media Limited

    UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and

monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses

inform markets and serve professional commercial communities -- from doctors to game developers, from

journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business

information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve

these communities, bringing buyers and sellers together, helping them to do business and their markets to

work effectively and efficiently. For more information, go to http://www.unitedbusinessmedia.com


SOURCE: Light Reading


    CONTACT:  Amy Averbook, Light Reading, 

              +1-212-600-3373, 

              averbook@lightreading.com


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