Wcrf Criticises Meat Industry Over Misleading Public Statement

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13th February 2010, 04:37am - Views: 736





Business Company World Cancer Research Fund 1 image

Business Company World Cancer Research Fund 2 image







MEDIA RELEASE PR38337


WCRF Criticises Meat Industry Over Misleading Public Statement


HONG KONG, Feb 12/PR Newswire/AsiaNet--



    World Cancer Research Fund (WCRF) has accused the British meat industry

of misleading the public by making factually inaccurate and potentially

defamatory comments.


    In a coordinated attack, the National Beef Association (NBA), the British

Pig Executive (BPEX), the National Sheep Association (NSA) and the National

Farmers' Union (NFU) have issued statements suggesting that WCRF has misled

the public with its recommendations on meat.


    But WCRF has responded by assuring people it continues to stand behind

its recommendation to limit intake of red meat to 500g (cooked weight) per

week and avoid processed meat. This is the conclusion of an independent panel

of international scientists who judged the evidence that they increase

colorectal cancer risk to be convincing, following the biggest review of the

evidence ever undertaken.


    The UK meat lobby accuses WCRF of making mistakes in analysing the

scientific literature about the link between meat and colorectal cancer and

then refusing to admit to these mistakes. This is not true.


    Any errors in the report were too minor to have affected the overall

conclusions. These are detailed on our website at


out in detail in letters to the meat industry.


    Professor Martin Wiseman, Project Director of the Report, said: "These

insinuations are nothing short of outrageous. The truth is that we have had

open dialogue with the meat industry for many months on exactly these issues

and we have given them all the information they have requested.


    "I invited them to share this information with the Food Standards Agency

and others. But it appears they are only interested in creating doubt in

people's minds.


    "This report features the judgements of an independent panel of eminent

scientists. WCRF commissioned the report with money raised from the general

public and therefore it was not influenced by any vested interests.


    "The fact is that our report is the most comprehensive and authoritative

review of the evidence that has ever been published and it found convincing

evidence that red and processed meat both increase risk of colorectal

cancer."


    The full report is available for download at 



    SOURCE: World Cancer Research Fund




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