CORRECTION, CORRECTION, THIS PR HAS BEEN CORRECTED.
www.hotel.info Opens New Office in Shanghai, China, as it Continues to Pursue its
Strategy of International Expansion
SHANGHAI, May 6 /PRNewswire-AsiaNet / -
service with more than 210,000 hotels worldwide announced the opening of its
representative office in the Chinese city of Shanghai today.
This is hotel.info's first venture into the Asia, although it
has offices in four European countries as well as the two offices in Germany.
In contrast to its strategy in Europe, where hotel.info seeks to acquire
corporate customers as well as hotels, the company will first focus on
acquiring new hotels in China and throughout the region in order to expand
its portfolio of accommodation in Asia.
Warini Munshi, Head of International Business Development at
hotel.info, believes this will form the basis for the company's future
success, "For our existing European corporate customers and Chinese
travellers in the future, the most important aspect of a platform such as
hotel.info is its global selection of hotels - and naturally also the local
hotel portfolio. In a second phase we shall start to target Chinese companies
with the aim of having them use our booking tool to reduce their costs. The
global economic crisis is helping us in this respect. After all, even Chinese
firms need to access more efficient hotel bookings and reduce accommodation
costs."
In 2008, hotel.info arranged around 50,000 nights'
accommodation in Chinese hotels, at a total value of some EUR4.5 million.
hotels in China.
hotel.info
corporate and private customers. The service offers more than 210,000 hotels
for electronic bookings around the world. Customers booking via hotel.info
achieve significantly better prices in comparison with other booking
channels. In addition, hotel.info shows all available room prices for each
hotel, so that the customer can always select the cheapest or most suitable
room price. All bookings via hotel.info are transferred simultaneously,
securely and directly to the respective hotel's computer. This guarantees the
unique integration of each hotel's own reservation systems (CRS or PMS) and
hotel.de's own reservation system myRES into the hotel.info unified user
interface.
At hotel.info, customers seeking hotel rooms can base their
decisions to book a room not only on the core information such as room price
and hotel facilities, but also on the hotel reviews and ratings submitted by
hundreds of thousands of hotel guests from around the world. Compared with
existing rating portals, hotel.info customers can rely on 100% genuine hotel
ratings, since only customers who have booked and recently stayed in each
hotel are asked for their opinion. Once a customer has selected an offer, the
hotel is presented for direct online booking at attractive conditions, in
line with the hotel.info "Check & Book" claim.
hotel.info is the international brand of hotel.de AG. This
brand was created to further drive expansion within Europe. The aim is to
establish hotel.info in foreign markets and then successively throughout
Europe as the leading reservation service for corporate and private
customers.
Press Contact:
Ms. Warini Munshi
hotel.info hotel booking Ltd.
Longcroft House,
2-8 Victoria Avenue London,
EC2M 4NS United Kingdom
Phone: +44-2032061430
Fax: +44-20-80431108
E-Mail: press@hotel.info
Source: hotel.de
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