Xiameter(r) Brand Expands China-made Product Portfolio

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3rd November 2009, 07:01am - Views: 700





Business Company Xiameter(R), Dow Corning Corporation 1 image

Business Company Xiameter(R), Dow Corning Corporation 2 image










MEDIA RELEASE PR36558


XIAMETER(R) Brand Expands China-Made Product Portfolio


SHANGHAI, Nov. 3 /PRNewswire-AsiaNet/ --


         Dow Corning web-enabled business model introduces more than 20

                         China-made silicone rubbers

   

    The XIAMETER(R) web-enabled business model from Dow Corning is launching

a new set of China-made silicone rubbers to better serve its customers,

especially in China and the Asia region.


    The rubbers, made in Dow Corning's manufacturing sites in Zhangjiagang

and Shanghai, are available through the XIAMETER(R) website, and include

three newly developed fumed-silica filled silicone rubbers. Because the

products are manufactured locally, customers in China and the Asia region can

expect a shorter delivery lead time compared to importing materials from

Europe or America.


    "The combination of our growing manufacturing capacity in China and the

efficient way that our expanded XIAMETER(R) business model allows customers

to purchase products will benefit manufacturers throughout Asia," said Eve

Luo, XIAMETER Greater China Commercial Director.


    Fluids and emulsions made in Songjiang, Shanghai have been available from

the XIAMETER(R) web site since June.


    Fumed-silica filled silicone rubbers

    Relatively new to China, fumed-silica filled silicone rubber is widely

used in food contact consumer goods, wire and cable and other various rubber

fabrication applications due to its high physical properties such as tear

strength and elongation. "We have more than 40 years experience in producing

fumed-silica filled silicone rubbers across the globe and we look forward to

sharing our expertise with local customers," said Luo.


    The three new fumed-silica filled silicone rubbers now available for

purchase online are:


    - XIAMETER(R) RBB-2400 Base is a general purpose silicone

      rubber with good extrusion processibility widely used in keypad, cake

      mold, tube, kitchen ware, die-casting, and cable accessories for power

      transmission and distribution.

    - XIAMETER(R) RBB-2420 Base features high tear strength and high

      elongation for specific applications such as baby bottle nipples, logo,

      die-casting, and sealing.

    - XIAMETER(R) RBB-2003 Base is tailored for China and Asia markets

      with excellent processibility fitting local high demands on demould. It

      can be cured by peroxide or platinum system.


    More details including technical properties and material safety


XIAMETER(R) customers can view prices and order online.


    Expanded XIAMETER(R) business model

    Introduced by Dow Corning in 2002 as the first of its kind in the

Business Company Xiameter(R), Dow Corning Corporation 3 image

silicone marketplace and unrivaled to date, the XIAMETER business model

allows customers to purchase high quality, standard silicones ranging from

rubber bases and compounds to dimethyl fluids and emulsions, to sealants and

silanes at market-driven prices online. These materials are widely used as

performance enhancers by multiple industries, including personal care,

textile, energy, construction and automotive where they provide qualities

such as durability, stability, adhesion and weather resistance.


    In June, Dow Corning announced that the XIAMETER business would feature

double the number of standard silicone products than previously available, a

new order entry platform with enhanced self-service functionality, volume

quantity options, and the ability to buy from distributors for the first

time. Standard technical service is available on www.xiameter.com, which is

open for business in 96 countries and has a local website in Chinese

language.


    About XIAMETER

    The XIAMETER(R) brand of Dow Corning Corporation, offers market-driven

prices for standard silicone products. Introduced in 2002, the business

offers more than 2,100 products including silicone fluids, sealants, silanes,

emulsions and rubber. The XIAMETER business is a no-frills model offering

cost effective products through streamlined services and a web-enabled order

platform. It's designed for customers who know what they need and do not

require additional services or technical support. Learn more at



    About Dow Corning

    Dow Corning (dowcorning.com) provides performance-enhancing solutions to

serve the diverse needs of more than 25,000 customers worldwide. A global

leader in silicones, silicon-based technology and innovation, Dow Corning

offers more than 7,000 products and services via the company's Dow Corning(R)

and XIAMETER(R) brands. Dow Corning is a joint venture equally owned by The

Dow Chemical Company and Corning, Incorporated. More than half of Dow

Corning's annual sales are outside the United States.


    SOURCE:  Xiameter(R), Dow Corning Corporation


    CONTACT: Brenda Shi of Xiameter(R)

             Dow Corning Corporation

             +86-21-23065810

             brenda.shi@xiameter.com


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