Astea International Accelerates Growth in Asia with a New Subsidiary in Japan
HORSHAM, Pa., March 5 /PRNewswire-AsiaNet/ --
New Tokyo Subsidiary Expands Astea's Global Footprint
Astea International Inc. (Nasdaq: ATEA), the leader in service lifecycle
management and mobility solutions, announces the establishment of Astea
International Japan Inc., a new subsidiary in Tokyo, Japan. With resources in
Tokyo, the company is providing sales, professional services and customer support
to leading service organizations in the region. The Japanese subsidiary joins the
Company's existing international sales and service locations in the United
Kingdom, Holland, and Australia.
"The Japanese market is of strategic importance to Astea and represents
tremendous opportunities for international growth," stated Zack Bergreen, CEO and
chairman, Astea International. "The establishment of a formal presence in Japan
brings us closer to the market and confirms our commitment to the partnerships
that we have developed over the past ten years. With over forty customers already
in Japan, and this number rapidly growing, this new subsidiary affords us the
ability to better serve our customers and strategic partners. We will be able to
further strengthen our understanding of the Japanese market and continue to build
upon our solution to drive innovation that exceeds customer expectations."
On September 25, 2008, the Company issued a press release announcing that it
received a $3 million dollar investment to enhance sales and marketing, customer
support, and product development efforts. One of the initiatives that this recent
investment funded was the opening of the local subsidiary in Japan. The driving
factor to establish a local presence was in response to their existing customer
base as well as the increasing Japanese demand the Company is seeing for proven
service management solutions that enable companies to deliver a consistent level
of superior service around the world, ultimately improving customer satisfaction,
retention and profitability.
Astea International Japan Inc. subsidiary is located at 7F ARK Mori Bldg. 1-
12-32 Akasaka, Minato-ku, Tokyo, Japan. Mr. Hideo Yamazaki is managing director
of Astea International Japan Inc. He brings to the Company a breadth of service
management experience and a long history of working with the Astea solution
suite. In order to support Astea's existing customer base, Astea International
Japan is already staffed with a team of resources and has also engaged
experienced technical staff from existing partners in Japan.
Astea is unique in its offerings because it provides the total end-to-end
service management and mobility solutions that can support a company's entire
service business or it provides a modular approach and complements existing
applications. Astea offers service management, mobile workforce management, parts
and inventory management, reverse logistics management and customer management
solutions -- all on a single central repository.
Astea helps companies worldwide achieve the highest levels of customer
satisfaction with faster response times and proactive communication, creating a
seamless, consistent and highly personalized experience at every touch point. To
About Astea International
Astea International (Nasdaq: ATEA) is a global provider of service management
software that addresses the unique needs of companies who manage capital
equipment, mission critical assets and human capital. With the acquisition of
FieldCentrix, Astea complements its existing portfolio with the industry's
leading mobile field service execution solutions. Astea is helping companies
drive even higher levels of customer satisfaction with faster response times and
proactive communication, creating a seamless, consistent and highly personalized
experience at every customer relationship touch point. Since its inception in
1979, Astea has licensed applications to companies, around the world, in a wide
range of sectors including information technology, telecommunications,
instruments and controls, business systems, HVAC, gaming/leisure, imaging,
industrial equipment, and medical devices.
(c) 2009 Astea International Inc. Astea and Astea Alliance are trademarks of
Astea International Inc. All other company and product names contained herein are
trademarks of the respective holders.
SOURCE: Astea International
CONTACT: Debbie Geiger,
Vice President,
Marketing of Astea International,
+1-215-682-2500,
dgeiger@astea.com
(ATEA)
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