MEDIA RELEASE PR39763
RockYou Receives Additional $10 Million in Funding from SoftBank
REDWOOD CITY, Calif., June 7 /PRNewswire-AsiaNet/ --
RockYou Acquires RockYou Asia to Further Extend its Leadership in Asia
RockYou, the leading innovator, creator and distributor of social experiences across social networks
announced today a $10 million round of funding from SoftBank and the acquisition of a majority of the
shares in its joint venture, RockYou Asia.
The $10 million round of funding from SoftBank follows a $50 million Series D funding from SoftBank
in November of 2009 and further demonstrates SoftBank's commitment to social networking and to
RockYou's unique role of engaging the world through social media. This funding round brings
RockYou's total financing to $127 million. Other investors in RockYou include Sequoia Capital,
Lightspeed Venture Partners, Partech International, DCM and SK Telecom.
RockYou has been working with a number of game developers throughout Asia to monetize, license,
and publish games globally. With RockYou Asia's success in Japanese, Korean, and Chinese social
gaming, RockYou plans to further extend its leadership in Asia. "We've always been very excited about
the Asia market and believe that the market for social applications will really heat up in the coming
months. With the further alignment between RockYou and RockYou Asia we can have an increasingly
significant impact on the Asia Social Gaming market and further engage the world through social
media," says Jia Shen, Founder, RockYou.
About RockYou
RockYou is the leading innovator, creator, and distributor of content on the social web. With over
280M monthly users worldwide and 15 billion monthly global impressions, advertisers on the RockYou
network have the ability to tap the social networking audience directly, through timely and effective
campaigns. RockYou provides customized, one-of-a-kind branding and promotional opportunities for
leading brands through a large repertoire of products including IAB compliant Standard and Premium
Banner Placements, Deal of the Day ads, and other custom application-integrated solutions.
Headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech
International, Lightspeed Venture Partners, DCM, SK Telecom Ventures and SoftBank. For more
About RockYou Asia
RockYou Asia is a social and mobile application developer providing casual and easy-to-use
entertainment tools and social applications designed to promote interactive communication among
friends - to users in Asian Countries. Games include RockYou Battle Monsters, Umajin RockYou, Usaru
Biyori, Crime World, Hug Me, and Speed Racing.
Contact:
Susan Yin/Wendy Zaas
syin@rogersandcowan.com
wzaas@rogersandcowan.com
For China
Tong Xu
RockYou
pr@rockyou.com
For Japan
Ryo Ishizuka
RockYou
pr@rockyou.com
SOURCE: RockYou
CONTACT: Susan Yin/Wendy Zaas,
syin@rogersandcowan.com,
wzaas@rogersandcowan.com,
For China,
Tong Xu,
pr@rockyou.com,
For Japan - Ryo Ishizuka,
pr@rockyou.com
both of RockYou
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