Lasoo.com.au app brings retail product search and store locator to the iPhone
Friday, 25th September 2009
Lasoo.com.au has launched its shopping iPhone app, allowing users of the popular phone to
search across catalogues, products, retailers and brands from leading retailers while they’re
out and about.
The app brings the full search and browse functionality of the Lasoo.com.au website directly
to the iPhone. Using the iPhone’s integrated GPS functionality, users can search across
retail products or browse catalogues that are available in whatever area they happen to be.
Products appear with a price, description and an expandable image.
What’s more, once the user has found something they want to buy, the Lasoo store locator
uses the phone’s GPS to direct them to the nearest shop, complete with a map, contact
details and opening hours.
The Lasoo.com.au iPhone app has offers from many of Australia’s leading retailers,
including Target, BIG W, Coles, Dick Smith, Myer, Toys R Us, ALDI, Officeworks, Borders,
Repco, IKEA and many more.
According to Lasoo.com.au executive director, Paul Marshall: “The Apple iPhone is one of
the most popular gadgets used by Australians today, with many people using it to do
everything from banking to paying bills, checking the weather and much more.”
“The Lasoo.com.au app will make the iPhone even more indispensable to anyone who
downloads it, giving you the ability to find advertised offers at shops near you, no matter
where you are.”
“Last weekend I fired up the app to find the location of my closest Supercheap Auto store.
The process was straight forward and pain-free, the Lasoo app is a must have tool for all
Aussie shoppers.”
The Lasoo.com.au app is available as a free download from the App Store. For further
NOTES TO EDITOR
Lasoo.com.au is a website that allows consumers to search the latest advertised products
from over 60 Australian leading retailers, to find the best deal before going in store.
Lasoo is a division of Salmat Ltd, a top 300 ASX-listed business with over 30 years of
experience in distributing retailers' promotional material directly to consumers. Salmat has
an existing long-standing relationship with both retailers and shoppers.
Lasoo is part of a wider range of digital services from Salmat designed to allow retailers to
harness the advertising power of the Internet.
Alison Ryan, Salmat Digital
02 9951 6823
alison.ryan@salmatds.com
Lasoo.com.au
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